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SEO
Time: 10 Minutes well spent! Topical authority isn’t just the latest ‘buzzword’ in the SEO & marketing space. It’s a measure of your website’s ability to be a reliable source of information in a specific field. It influences how both search engines and users perceive your content and can elevate your site’s visibility in search results, making it a crucial concept for those interested in
Understanding Google Quality Rater Guidelines for Business Owners
02/06/2023
SEO
Time: 4 Minutes well spent! As a business owner looking to improve your online presence and search engine rankings, understanding Google’s Quality Rater Guidelines is essential. In this comprehensive guide, we’ll explore the significance of these search quality rater guidelines for Google search itself, how they impact your business, and how partnering with a reputable SEO agency like Codarity can make all the difference. Google
Local SEO vs National SEO: How To Choose The Right Strategy
05/05/2023
SEO
Time: 11 Minutes well spent! How do you decide if you should go with local SEO strategies or national SEO marketing strategies first? It’s a question that gets asked frequently and deserves a good answer. There are many factors to consider. This blog will help you understand what these two strategies involve and how they differ. Local SEO vs National SEO When trying to get
Navigating the Challenges of YMYL Niches: A Guide for Business Owners and Marketers
16/03/2023
SEO
Time: 8 Minutes well spent! You know how important it is to create content that engages your audience and ranks well on Google. But what happens if you’re in an industry where your advice could significantly impact an individual’s financial stability or health and well-being? If you operate in a field like personal finance, healthcare, or legal services (to name just a few), then you’re
9 Ways Your Business Can Use SEO For Brand Awareness
21/10/2022
SEO
Time: 8 Minutes well spent! As a business owner, brand awareness is one of the most important factors in achieving success. In today’s digital age, utilising SEO strategies to increase your brand’s visibility in organic search results can be a game-changing tactic. Additionally, brand awareness through SEO can support and enhance other marketing efforts. When customers see your brand consistently appearing in organic search results
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