Jamie Castle, Sales & Marketing Director at Eclipse Global, on seven years of working together.
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Eclipse Global is a full-service events agency working across the UK, the US and Europe: production, event management, AV and creative direction for premium corporate experiences. Their client list includes Coca-Cola, Deloitte and Uber.
Let's be clear up front: Eclipse's growth belongs to Eclipse — a seriously talented team doing world-class work. Our job, for seven years and counting, has been building the marketing infrastructure that keeps their pipeline full of the right opportunities. This is what that partnership has looked like.
Built in layers.
It started with search and content. SEO, website copywriting, and the digital PR and consulting groundwork that made Eclipse findable and credible to buyers researching in private. Unglamorous, compounding work. Seven years on, it's still paying out.
On that foundation we built the demand engine. Full-funnel Google Ads across the whole ecosystem, LinkedIn campaigns reaching the buying committee, lead magnets that turned attention into conversations. Their own premium event footage and Fortune 500 proof, finally put to work. One six-month push alone added £744k at a 38x average return.
Growth at this scale breaks manual processes. So we built the machinery underneath the pipeline: CRM and marketing automation, lead scoring that sorts a serious brief from a tyre-kicker, internal routing that gets the right enquiry to the right person, and nurture sequences and follow-up that never sleep while the team is on site delivering. Nothing that comes in gets dropped, whatever the week looks like.
Then the part almost nobody else builds properly. Eclipse runs full first-party, server-side attribution across every funnel, paid and organic, clicks and calls, all the way to closed revenue, on a legally-compliant consent path across UK GDPR and the relevant US state laws. It's the same serious infrastructure every ongoing Codarity client gets. Eclipse doesn't wonder what's working. They know.
Eclipse operates today with millions in monthly pipeline and twelve months of forward visibility. Quiet seasons fill. Unprofitable relationships were deliberately dropped in favour of premium, higher-margin work. And when Coca-Cola, Deloitte or Uber come looking, Eclipse is the name they find.
The numbers grew. The bigger change is that growth stopped being a hope and became a system.
Having worked with the team at Codarity for the previous 5+ years, I can highly recommend their services. They always come forwards with forward thinking pro active ideas. We initially began our journey working on our organic SEO, this has recently developed into multiple PPC campaigns. They are also genuinely nice folks to be doing business with!
