AI in Events
4 articles for B2B event services operators.
The Real AI Revolution in Events Isn't What Cvent's Selling
Cvent's CEO just painted a compelling vision at CONNECT Europe: a "human-led, AI-powered, marketing-driven future" for the events industry. AI 3D event designers. Automated session insights. Tools…
Read article →The Power of Personalization in Event Marketing: Why Most Event Businesses Get It Backwards (And How to Fix It)
- 63% of event planners use AI tools, but most treat personalization as prettier creative instead of systematic business value delivery - Event businesses stuck at £100k focus on memorable…
Read article →Corporate Event Buyers Are AI Power Users: 58% Above Average
- Corporate buyers use AI tools 58% more than average Americans - they're building sophisticated research workflows while most agencies still focus on social media - ChatGPT dominates…
Read article →How AI Chooses Which Event Company Wins
When a corporate executive asks Google voice assistant "Who are the best event production companies for tech conferences?" something terrifying happens to your business.
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