AI in Events

4 articles for B2B event services operators.

21 Nov 2025

The Real AI Revolution in Events Isn't What Cvent's Selling

Cvent's CEO just painted a compelling vision at CONNECT Europe: a "human-led, AI-powered, marketing-driven future" for the events industry. AI 3D event designers. Automated session insights. Tools…

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15 Sept 2025

The Power of Personalization in Event Marketing: Why Most Event Businesses Get It Backwards (And How to Fix It)

63% of event planners use AI, but most treat personalisation as prettier creative rather than systematic business value. That difference shows up in revenue.

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10 Sept 2025

Corporate Event Buyers Are AI Power Users: 58% Above Average

Corporate event buyers use AI tools 58% more than the average American, building vendor research workflows long before they ever contact you.

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4 Sept 2025

How AI Chooses Which Event Company Wins

When a corporate executive asks Google voice assistant "Who are the best event production companies for tech conferences?" something terrifying happens to your business.

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