Time: 4 Minutes well spent!Key Takeaways The £100k Plateau Problem Meets the AI Reality Your event business can create incredible…
The $9.25 Billion Hybrid Events Goldmine Most Event Businesses Are Missing
Time: 4 Minutes well spent!Key Takeaways A lot of event businesses I speak to say there isn’t any money in…
Dan Charles
Why Gen Z Abandoned Digital-Only Events
Time: 3 Minutes well spent!Key Takeaways Eighteen months ago, I noticed something odd in our client data that challenged everything…
Dan Charles
Corporate Event Buyers Are AI Power Users: 58% Above Average
Time: 6 Minutes well spent!Key Takeaways Why your most valuable prospects are building sophisticated AI research stacks – and what…
Dan Charles
Most Event Companies Measure Success Wrong – Here’s The Data That Changes Everything
Time: 6 Minutes well spent!Key Takeaways I watched an audio-visual company burn £4,500 on Google Ads without generating a single…
Dan Charles
Why Premium Events Are Eating Marketing Budgets
Time: 3 Minutes well spent!Key Takeaways Premium event budgets jumped 23.1% in the UK this year alone. Fortune 1000 companies…